CUT THE CRAP!

TRANSFORM WITH PROVEN DESIGN METHODS

Reach your milestones

Augu provides consultancy services in Iceland and Norway within the Service Design and Business Design disciplines. We provide you with the methods, tools and knowledge to solve your challenges, clarify your goals and propell you to your next milestone. In short, we do a lot of this:

  • Facilitate workshops and design sprints
  • Brand strategy and internal alignment
  • Research, user journey mapping, mapping complexity
  • Concept development, prototyping and usability testing
  • University lectures, executive training and inspirational talks
  • Mentor & realization partner for start-ups & scale-ups


With over 20 years experience designing digital solutions, our current focus areas are process facilitation, identity, experience design, system and organizational design and customer-focused business strategies. We are also partners with strategic development companies specializing in scale-up and start-up projects for any development needs at highly competative rates.

Service offerings

Facilitation


Design sprints and workshops need organization and proper facilitation to achieve good results. Augu ensures that the proper preparations, data and materials are in place prior to starting  the workshop or sprint. Delivery and structuring of output is also critical, something that Augu takes seriously.

Mapping


Many challenges within organizations are never even addressed due to culture issues, fear of offending someone or "opening a can of worms". When we gather stakeholders around the whiteboard and visualize the problem, all fingers point at the whiteboard instead of at each other. Hence, guards go down, and so do the silos. Mapping = Miracles!

Brand strategy


Before you can have a effective brand strategy, you must know who you are and what you stand for as a company. Augu has methods to help you align as a company, develop for branding elements and touchpoints, ultimately strengthening your brand experience. It is not about what your brand is, but what your brand should do for you and your company.

Insight


Do you really know your target groups and their specific needs? Is the problem you are solving really a problem? Why is it a problem? Have you segmented your customers in a meaningful way? Surveys and analytics are not enough to provide an optimal customer experience. Let Augu deep dive into the aspects and challenges of your solution. This usually involves direct contact with customers or target group personas.

Risk removal


Proper validation of your product or solution needs to happen from both the end user persepective as well as the business side. Augu's validation methods help you remove risk by testing your solution's viability, usability and market verility before you commit resources to final development and deployment. Augu plans and facilitates the entire process and delivers an objective overview of results and recommendations.

Realization


Augu is proud to be a partner with cx.dev to help expedite your solution into the market at a tremendous value.

cx.dev specializes in early stage / MVP and MLP development to get your solution off the ground. When you are ready to scale, cx.dev uses an extensive global network of experts to help you build the ideal team. For larger projects and enterprise needs, our partners at Zaelot are happy to help.

Customers & Partners

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